Our lively market town in Norfolk, with its medieval streets and lanes, grand Abbey, heritage railway, nature reserves and fascinating heritage attractions, aims to delight you in 2024.

Enjoy delicious food and drink in pubs, cafés and restaurants. Explore award-winning independent shops, find jewellery, books, antiques, clothes, homeware, accessories and bargains. Browse bustling weekly and monthly farmers’ markets for fresh produce, artisan treats and hand-crafted gifts.

Discover creative arts, live music and leisure opportunities, including fun family festivals, relaxing riverside rambles, and sports for all ages and abilities. Discover an ideal location from which to visit Norfolk.